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If you want to stay in business, you need people to know about your business. One of the best ways to get people to know about your business is to talk about your business. Proactive public relations is all about talking about your business. People need to know who you are and what you do.

This article contains 3 great proactive public relations tips. Follow these tips to boost your number of clients, boost your brand and boost your bottom line. If you do this properly you are bound to end up with much more money in your pocket.

Work the phones- As I said, you need to talk about your business in a positive light. Ring your existing customers to see how they are going. Ring potential new customers to see if you can help. Ring journalists and see if you can give them a story for their newspaper. Ring anyone who you think can help grow your business and introduce yourself. Chances are that they are going to have a “what’s in it for me” attitude at first so work out what you are going to say to them and make sure that it is worth their time to talk to you.

Do business lunches with your best clients and with journalists- Your best clients are special so treat them like they are. Take your best clients out to lunch and make sure everything is okay. If there are any problems fix them.

Write until you can write no more, then suck it up and keep going- Writing is a great way to tell people about your business. You need to write press releases for your local papers, you need to start a blog and you should write articles and submit them to article directories. Getting your name out there positions you as an expert in your field and people will grow to trust you before they have even met you.

Proactive public relations planning and execution is vital for your business success. Follow the tips that I have mentioned above and you will be well on your way to success.