Archive for the 'New Media' Category
Some people say that “the best things in life are free.” Others say that “there is no such thing as a free lunch.” I subscribe more towards the first point of view. The internet has given business owners access to a plethora of information and resources that can help you grow your business, improve your [...]
I like to consider myself an early adaptor. I am not opposed to embracing new and online tools to improve my business and improve my life. I want to share with you some of my favourite tools- tools that I use every day. These tools are useful for all business owners that want to embrace [...]
I love Squidoo. It is a great tool to share information with people about anything that you are interested in. You can make a Squidoo Lens on any topic. Here is a Squidoo Lens I am currently working on about Strategic Public Relations. (It is still a work in progress and may change over the [...]
Online video marketing is a great PR tool. You get to bypass mainstream media and go straight to your audience. US President Barack Obama is using Youtube. Wh aren’t you?
There’s always been a lot of rumour and scuttlebut about how to rank well in the Search Engines and what really needs to be done for SEO. The team at Google have finally put together a guide as to what they see being important in terms of SEO. Get your Google SEO Starter Guide here.
In these days of Web 2.0, protecting your reputation is vital if you wish to do business online. People talk, on blogs and in forums. Just look at what has happened to this guy here. Are you working to make sure this doesn’t happen to you?
Pete Williams, a good friend of mine and an entrepreneur (the guy who sold the MCG) has started a new blog here on publicity. Add it to your RSS feeds. In a recent post he links to a great post by Scott Ginsberg: 35 ways to leverage your next media appearance.
Every business person is a salesperson, and every business person could benefit from going to networking functions. The benefit could be through drumming up new sales, finding a partner for your new venture, or even just learning something you didn’t know. However, the sad fact is that many business people do not have the time [...]